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Category Archives: Small Business

What Can Small Businesses Learn From Apple?

By | Education, Marketing, Small Business, Strategy

When it comes to building a successful business, it’s important to stay hungry, foolish, and inspired. There are many successful brands in the world to draw your inspiration from; however, none of them are quite as influential as Apple. While Apple has launched many successful products since its inception, the historic success of the iPhone has given the company a cult status in the global technology industry. Recently, Apple’s new release of the iPhone 8…

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A Labor Day To-Do List for Small Businesses

By | Event Planning, Marketing, Small Business, Strategy

Labor Day, which coincides with the end of summer, reminds us to enjoy one more long weekend vacation, picnic or parade before the weather cools. However, the cherished holiday continues to serve an important purpose—celebrating the social and economic achievements of American workers. According to the United States Census Bureau, there are 159.8 million wage and salary workers in the country as of May 2017. For most American SMBs, Labor Day can be a chance for both reflection and transition….

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Independent Retailer Month: Tips to Prepare for the Campaign

By | Small Business, Strategy

The Independent Retailer Month is a campaign that celebrates and highlights the US indie retail industry throughout July every year. Small and independent retailers play a crucial role in the communities they serve, the local economy they contribute to, and the retail sector as a whole. Indeed, small and independent retailers drive the US economy as they account for an estimated 11.5 million jobs, i.e., 40% of the total jobs in the US retail industry….

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How to Do Small Business Payroll

By | Accounting, Guest Post, Small Business

Hiring employees is exciting. It means you’ve learned how to successfully start a small business, and now your company is growing. Hiring employees also means you have new employer responsibilities. Not only do you have to manage workers, but you also have to start running payroll. Kaylee Riley from Patriot Software, LLC. wrote this helpful post on how to do small business payroll. Read on! Setting Up Payroll Before you can run payroll, you have to collect information…

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SMB SEO: How to Build Backlinks for your SMB

By | Education, Growth, Marketing, Small Business

Link building has remained the foundation of search engine optimization efforts for all types of business entities regardless of their size. However, the quality of links and the methods of acquisition have changed over the past several years. In SEO, backlinks are essentially links your website receives from external websites for being an authority source within your niche. Technically, search engines consider backlinks as a sign of trust and incorporate them as a ranking signal…

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What SMBs Can Learn from This Expense Management Survey

By | Small Business

Conventional wisdom says extensive expense reporting is only applicable to large businesses. However, recent surveys reveal small businesses can also benefit from streamlining their expense reporting tools as well. According to Certify, a cloud-based expense management software solutions provider, companies now spend as much as 10-12% of their total annual revenues on travel and entertainment. As a small business, keeping track of your daily expenses can be a complicated process, but it’s imperative nonetheless. By…

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When is Small Business Saturday 2016? – Everything You Need to Know

By | Marketing, Small Business

Observed on the Saturday after Thanksgiving Day every year, Small Business Saturday is an American shopping holiday that falls between the Black Friday and Cyber Monday, the busiest shopping periods of the year. For 2016, Small Business Saturday has been scheduled on November 29th, the Saturday post Black Friday. A Brief History of Small Business Saturday Started in 2010 by the American Express, Small Business Saturday is essentially an acknowledgement to the significant role small…

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Small Business Saturday Marketing Ideas

By | Marketing, Small Business

Pioneered by American Express corporation in 2010, Small Business Saturday was created in support of the brick and mortar businesses. It’s held on the Saturday right after Thanksgiving. While Black Friday and Cyber Monday are a huge opportunity for big shopping malls and e-commerce sites to pull in customers, Small Business Saturday offers small and medium businesses an enormous platform to entice quite a few customers around the holiday season to visit, primarily, their physical…

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How to Reduce the High Costs in Your Construction Business

By | Bento Tips, Construction, Small Business

If you’re venturing into the construction business, expect everything to cost a lot of money. That’s why high capital is usually required when starting a business in the construction industry. Even if you have a huge capital, reducing the high costs of your construction business is still a must. Truth be told, you’ll encounter a lot of expected and unexpected costs that you need to take care of as soon as possible. Struggling to reduce…

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PTO and the Modern Employee

By | Employees, Small Business

With the holiday season coming up, HR and administrators all over the country have their work cut out for them. It’s time to sharpen pencils and start calculating paid time off. For the U.S., average PTO is 10 days per year, with vacation time accruing at a rate of about 0.307 per work day. This usually means that employees must work a full year before receiving the total amount of vacation time. But, many businesses…

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